The Role of Fragrance in Wet Wipe Manufacturing
Fragrance is one of the first things a consumer notices about a product. Before performance, texture and even packaging – there is scent. Within seconds it shapes perception: fresh, clinical, luxurious, gentle, premium, the list goes on, and that impression stays with the user. In wipes and wet wipe manufacturing, fragrance plays a significant role […]
Restaurant owners say no to illegal wet wipes!
I am shocked. Having enjoyed a meal last night in a well-established UK restaurant (no, I am not going to disclose where!) I was astounded to be given a refreshing lemon scented hand wet wipe after my meal, that was very clearly illegal and not compliant with the EU Regs for Cosmetics. Yes, I know […]