How Does Product Sampling Influence Consumer Behaviour and What It Says About Your Brand
Product sampling is one of the most effective tools in brand marketing, providing consumers a direct, hands-on experience with a potential purchase. For both brands and consumers, it’s an extremely beneficial tactic that fosters trust, builds interest, and drives all important purchase intent. This week, Guardpack explores how sampling influences consumer behaviour and why it […]
Guardpack Secure Funding for Expansion into Medical Device Manufacturing
We have exciting news at Guardpack! We are delighted to announce our successful funding through Anglia Ruskin University’s Arise ABOVE Programme. Our team is extremely proud to be named as an awardee of this funding and this achievement will be instrumental in enabling the company to take the first steps towards obtaining ISO 13485 certification. […]
Seasonal Sachet Sampling: Unwrap Success on the Approach to Christmas
With the festive season just around the corner, now is the time for brands to prioritise their seasonal sachet sampling. Christmas sales represent one of the highest peaks in consumer spending each year, and brands are continuously seeking effective ways to engage customers, foster brand loyalty, and ultimately increase sales. When done right, sampling is […]
Guardpack Discuss the Potential Ban on Tea Tree Oil in Cosmetic Products
Tea tree oil, a widely popular natural ingredient in skincare and cosmetic products, may soon face a ban in the European Union. Known for its antibacterial, antifungal, and anti-inflammatory properties, this essential oil has been a staple in the beauty industry, particularly in products aimed at treating acne, dandruff, and skin irritation. However, recent developments […]
How Wet Wipe Manufacturers Can Contribute to World Food Day
World Food Day, observed on October 16, focuses on global efforts to combat hunger, promote food security, and foster sustainable agricultural practices. While the connection between food systems and wet wipe manufacturers might not seem obvious at first, we can play a vital role in supporting the objectives of this important day. From working with […]
Guardpack Wet Wipe Manufacturers and World Tourism Day
As World Tourism Day fast approaches, industries across the globe reflect on their role in supporting sustainable tourism. While tourism often brings to mind picturesque destinations and different cultural exchanges, it also highlights the need for practical products that ensure hygiene, comfort, and convenience for travellers. Wet wipe manufacturers, like Guardpack, who supply essential items […]
Individual Wet Wipes for Schools
In the school environment, cleanliness and hygiene is a critical factor. Individual wet wipes offer an additional layer of convenience and hygiene that can significantly benefit schools, when maintaining a clean environment can be challenging. While traditional cleaning methods like handwashing and using sanitisers are essential, as students and staff move through their daily routines […]
The Benefits of Adding Hayfever Wipes to Your Product Offering
Hayfever wipes have taken the UK market by storm over the last couple of summers! With hayfever, also known as allergic rhinitis, affecting millions of people worldwide, during the pollen seasons (which varies by pollen type but is typically in spring and summer), hayfever wipes offer instant relief, amongst many other benefits. This week, we […]
Hair Care Sachets: Helping Your Brand to Grow
If you’re a cosmetics supplier thinking of bringing new hair care sachets to the market, you’ve come to the right place. At Guardpack, we know that in today’s dynamic and competitive marketplace, brands are constantly seeking innovative ways to meet the evolving needs of consumers. The haircare industry is currently worth $98.5 billion, or £78.4 […]
Cosmetic Wipes and Sachets: Getting Your Customers Summer Ready
With Summer in full swing, cosmetic wipes and sachets are a great offering to many consumers who are on the lookout for the products that will have them feeling holiday ready! If you’re a supplier in the beauty and healthcare industry, you’ll know that the hunt for the best sun-kissed serums, sea salt shampoos to […]